Your love of baking and cake decorating lead you to turn your hobby into a business, and now you dream of earning a full-time income from your cakes.


Or perhaps you're already working full-time in your cake business and are looking for ways to get to the next level.


The Cake Business Queen is here to help and support you throughout your cake business, including social media, pricing, and much more!

Meet Your Tutor


Hi, I'm Zoe, it's great to see you here!


I run my own successful wedding cake business, established after falling in love with cake making and decorating when my daughters were born. Before my life in cake, I studied marketing and public relations at university which lead to a career as a marketing manager for 20 years!

I now combine my cake creative and business passions to help and support fellow business cake makers, empowering them to grow their business presence, increase enquiries and achieving sales revenue goals!


Featured Products

Social Media Template Pack

Do you dread having to come up with new content for your social media? Wish that you could have a whole month's worth of posts done for you to save you so much valuable time? Introducing Cake Maker Social Media Templates. 30+ fully editable social media templates that are ready for you to use straight away, or make simple edits to further customise for your brand, including grid posts, carousels, reels, stories and captions too!

Zoe Critchley

Zoe Critchley

£29

Your Recipe For Social Media Success

How to triple your enquiries and cake orders by learning how to use social media for your cake business.

Zoe Critchley

Zoe Critchley

£147

5 Easy Social Media Post Ideas for Cake Makers

If you're running your own cake business, you'd probably rather be creating your cakes than having to spend so much time planning and creating social media content right? In this guide, I give you five easy social media post ideas that will save you time, add value to your pages and help boost your engagement too! HI, I'm Zoe Critchley, owner of The Cake Business Queen offering business and marketing support for fellow cake makers.

Zoe Critchley

Zoe Critchley

FREE

Reels for Cake Makers

If you struggle with Instagram Reels or find it all so overwhelming, these lessons are for you.

Zoe Critchley

Zoe Critchley

£29

Cake Price Calculator

Automatically calculate the cost for your own cakes and recipes, including ingredients cost, your time and profit and always be confident with your prices and quotes. Pre-loaded with a list of 70+ ingredients and items with an example cake for you to get started quickly and easily, and never undercharge for your orders again! User requirements: The Cake Cost Calculator is operated using Microsoft Excel and you will need be able to open and use Excel on your device.

Zoe Critchley

Zoe Critchley

£20